A Cut Above: The Rise of Unconventional Diamonds

April 15, 2024

By Livia Primo Lack

7 min read

The diamond is increasingly becoming a renegade stone, with jewellers choosing abstract and out-there shapes to bring their sparkling creations to life. In honour of the April birthstone, let’s unpack this rising trend and see how designers are reshaping the classic diamond in their works.

April is one of the most popular months in the jewellery world as its birthstone is the king of all gems – the mighty diamond. Whilst there is still an appreciation for the classic cuts such as round brilliant, oval and emerald, the rise in demand for fancy shapes is growing rapidly, with hexagons, lozenges, kites and half-moons taking centre stage. Fine jewellery designer, Marie Lichtenberg’s Dick in a Box ring, made waves last year throughout the fashion world for its phallic-shaped diamond surprise. Taking the shape of an engagement ring box, the ring itself includes a small gold mechanism that, when pushed, causes the sapphire and gold lid to pop open to reveal the unusual diamond shape against a guilloched gold backdrop!

Open view of the Marie Lichtenberg Dick in a Box ring in gold, sapphire and diamond

Open view of the Marie Lichtenberg Dick in a Box ring in gold, sapphire and diamond

 Closed view of the Marie Lichtenberg Dick in a Box ring in gold, sapphire and diamond

Closed view of the Marie Lichtenberg Dick in a Box ring in gold, sapphire and diamond

 Marie Lichtenberg's Dick in a Box ring features a custom cut phallic diamond

Marie Lichtenberg's Dick in a Box ring features a custom cut phallic diamond

Other brands have chosen to invent their own diamond cuts. Chaumet’s Taille Impératrice diamond is an exclusive cut designed in-house, which is the only diamond to combine a hexagonal shape, 88 facets and a star-shaped pavilion. Each stone is individually cut by hand to create superior shine and visual intrigue, especially thanks to the sharp geometric look of the step-cut.

Model wearing Chaumet Bee My Love necklace in white gold and Taille Impératrice diamond

Model wearing Chaumet Bee My Love necklace in white gold and Taille Impératrice diamond

 Chaumet Bee My Love ring and pendant in white gold and Taille Impératrice diamond

Chaumet Bee My Love ring and pendant in white gold and Taille Impératrice diamond

 Model wearing Chaumet Bee My Love earring in white gold and Taille Impératrice diamond

Model wearing Chaumet Bee My Love earring in white gold and Taille Impératrice diamond

 Chaumet Bee My Love necklace and ring in gold and Taille Impératrice diamond

Chaumet Bee My Love necklace and ring in gold and Taille Impératrice diamond

 Model wearing Chaumet Bee My Love ring in rose gold and Taille Impératrice diamond

Model wearing Chaumet Bee My Love ring in rose gold and Taille Impératrice diamond

 Chaumet Bee My Love ring in gold and Taille Impératrice diamond

Chaumet Bee My Love ring in gold and Taille Impératrice diamond

This desire to create conversation through diamonds has risen in the ranks of the world of high jewellery as well. Place Vendôme brand Louis Vuitton and Bucherer Fine Jewellery are two brands that have started to include hints of modern fancy cut diamonds in their most lavish creations. In the most recent chapter of its high jewellery collection Deep Time, Louis Vuitton included a series of custom ‘LV Monogram Star-Cut’ diamonds – an innovative cut that recreates Louis Vuitton’s iconic monogram flower. Bucherer, on the other hand, chose to rework the trapezoid cut in its Rock Diamonds collection. Using boldly modern diamond shapes, the Exceptional Collier high jewellery necklace features special trapezoid cut diamonds to enhance the sparkle.

Louis Vuitton Deep Time Chapter II high jewellery ring in white gold and diamond featuring a custom cut LV Logo diamond

Louis Vuitton Deep Time Chapter II high jewellery ring in white gold and diamond featuring a custom cut LV Logo diamond

 Bucherer Fine Jewellery in white gold and diamond featuring custom-cut trapezoid diamonds

Bucherer Fine Jewellery in white gold and diamond featuring custom-cut trapezoid diamonds

Whether it’s a moon, a star or an entirely made-up shape, modern fancy-cut diamonds are on the up and we cannot wait to see what new and inventive ways these talented designers will use them. The designs below are just a drop in the ocean of what is out there, let us know which shape you like best.

Assael

Assael

NatureScapes earrings in platinum, Tahitian pearl, petrified wood and half-moon rose-cut diamonds

Savolinna

Savolinna

Double Row Spike ring in gold and pyramid diamonds

David Morris

David Morris

Galaxy ring in white and rose gold, ruby, pink and white diamond

Hancocks

Hancocks

Gypsy Set ring in platinum featuring a double bullet cut diamond

Hirsh London

Hirsh London

Earrings in white gold and kite diamonds

Jemma Wynne

Jemma Wynne

Ring in gold and custom cut diamonds

Louis Vuitton

Louis Vuitton

Ring in white gold, diamond and monogram diamond

Messika Paris

Messika Paris

Toi & Moi Joy Coeur ring in white gold, diamond and heart-shaped coloured diamonds

Nak Armstrong

Nak Armstrong

Ring in gold and custom cut diamonds

Eva Fern

Eva Fern

David Morris

David Morris

Girandola earrings in white gold, rose gold, pink and white diamonds with triangle cut white diamonds

Stone Fine Jewellery

Stone Fine Jewellery

Heartbreak earrings in white gold, emerald and heart-shaped diamonds

Reza

Reza

Ring in white gold and heart-shaped diamonds

Bucherer Fine Jewellery

Bucherer Fine Jewellery

Rock Diamond ring in gold and custom cut diamond

Springtime Shades: Pastel Watches for the Season of Rebirth

continue reading

Love Language: Introducing the Expressive Creations of Zome Jewellery

For designers like Meghna Biswas, the woman behind Zome Jewellery in the United Arab Emirates, the process of transforming coloured gemstones and precious metals into beautiful creations is an ever-evolving love language

by Katerina Perez

Diamond Garden: Creating Digital Delights with AI Artist Anastasia Rogozhina

Take a look and consider the incredible feats that artificial intelligence can achieve in empowering creativity and broadening our minds

by Katerina Perez

100 Years of Art Deco: Top 10 Pieces of Art Deco Jewellery Sold at Auction

From the legendary Van Cleef & Arpels Jarretière bracelet worn by Marlene Dietrich to a striking aigrette that was once part of the Al Thani collection, all the pieces below are infused with the fearless originality of the Jazz Age

by Claire Roberts

Spirited Jewels: The Expressive Creativity of Elena Semy Jewellery 

Today, I'd like to introduce you to the creative designs of Elena Semy Jewellery and Elena, the artist behind them

by Katerina Perez

Rings of Power: Bold Torques are Making a Fine Jewellery Comeback

This powerful necklace with ancient roots is reclaiming its place in contemporary jewellery collections. Its sleek yet rigid silhouette speaks to confident women who want to assert a quiet power. Plus, it is the perfect setting for a chic diamond drop. 

by Rachael Taylor

Ocean Depths: Sotheby’s to Auction the Fancy Vivid Mediterranean Blue Diamond 

This sensational stone is due to be unveiled globally in Abu Dhabi on April 8 and will be auctioned by Sotheby’s Geneva on May 13. Before the bidding flurry commences, let’s take a closer look at this rare blue specimen that’s estimated to sell for in the region of US$20 million

by Sarah Jordan

All That Jazz: 100 Years of Art Deco Jewellery

This wonderfully decadent period of Prohibition parties, glittering cocktail soirées and exuberant Art Deco jewellery, which straddled more than a quarter of a century from 1908 to 1935, had a profound effect on society that touched upon almost every aspect of life in its pursuit of beauty, with the worlds of art, adornment, fashion, interiors, architecture and technology all irreversibly changed as a result

by Claire Roberts

Girls Just Want To Have Fun: An Elevated Take On Nostalgic and Joyous Jewellery

The days have just gotten lighter, which makes them seem longer, indicating that Spring will soon be here. And today, on April Fool’s Day, we begin to feel a sense of frivolity and play. Therefore, we hope to put a smile on your face with this article dedicated to jewellery with a dash of humour and a whole lot of wit

by Beth Bernstein

Aquamarine Tales Part II: Epic Stones, Extraordinary Finds & Royal Treasures

Aquamarine has long been adored for its serene blue hues and storied past. But beyond its beauty lies a world of extraordinary discoveries, epic stones and tales of fate that seem almost too incredible to be true

by Katerina Perez

Tanzanite Temptations: The Gemstone Specialisms of the Royal Touch Group

I spoke to Royal Touch Group Principal Ashish Rawat about his third-generation family business, its beginnings in emeralds, and its ties to the global promotion and distribution of Tanzania’s famed blue gem

by Katerina Perez

Aquamarine Tales Part I:  Stories of Healing, Connection & Some Truly Extraordinary Gems

I’ve always been captivated by the stories behind jewels and gems, so to celebrate March’s birthstone, I recently took to Instagram and asked my audience to share their most memorable aquamarine tales

by Katerina Perez

Nigerian Soul: AKANO Presents its Vision of Colourful High Jewellery 

In February, I simply couldn’t miss the opportunity to meet Akunna and discover her Nigerian high jewellery company. Here are some of the highlights of our first meeting and the jewels I encountered…

by Katerina Perez

Latest Stories

Add articles and images to your favourites. Just

Century of Splendour:Louis Vuitton Awakened Hands, Awakened Minds Chapter II

Creative Director Francesca Amfitheatrof offers her unique interpretation of a pivotal period in France’s history, marked by the French Revolution, the Napoleonic era, and the rise of industrialism

by Sarah Jordan

Jewels Katerina Perez Loves

Continue Reading

Writing Adventures:Co-Authoring the Book

Paraiba: The Legacy of a Color

by Katerina Perez

Jewellery Insights straight to your inbox

Style Guide

By using this website, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.