Simone Jewels: The jewellery storyteller presents her latest collection
Simone Ng is amongst the best jewellery designers in Singapore. Her collections combine unfettered creativity, sophisticated designs encompassing several jewellery-making techniques, rare gems, and high levels of skill. When it comes to creating jewels under her name – Simone never compromises; it’s why her creations are considered real works of jewellery art.
At the beginning of the brand 13 years ago, Simone laid the foundation for the tradition of annually releasing a magnificent collection, under her name, on her own specially chosen theme. Throughout the year, new designs supplement her annual collection; all of which are one-of-a-kind. Simone’s inspiration for 2018-2019 was ‘Birds of Poetry’: specifically, those which have flitted through the pages of William Shakespeare, John Keats and Percy Bysshe Shelley’s work, and into Simone’s. These 3 poets use birds as analogies to express love, hope and joy.
These innovations in jewellery were first presented in July 2018 to Simone’s VIP clients at a private event. More than 150 unique high jewellery pieces were created in response to her sketches, which were divided into three narratives: ‘Love’, ‘Hope’, and ‘Joy’. As if she were writing three volumes of poetry in the language of jewellery art, the designer assigned her own colour palette to each of these themes.
Simone Jewels renderings of the 'Birds in Poetry’ series
With red toned gems such as unheated rubies, spinels, pink sapphires and garnets, Simone recounts the story of ‘Love’. For many, this scarlet hue is associated with the warm feelings of love; and therefore the jewels are the apt selection for conveying this deep and complex emotion. ‘Hope’ is embodied in blue; using sapphires, tanzanites, blue spinels and aquamarines, and ‘Joy’ came in green: emeralds, demantoid garnets and chrome tourmalines.
The key piece in each theme was a pendant in the form of a book, each of which sits on a long chain of gold and pearl – a direct reference to Simone’s source of inspiration. The relief pattern on the cover of each ‘volume’ is made of gold, gemstones and enamel, and the inscriptions “Part 1: Love”, “Part 2: Hope”, “Part 3: Joy” are alternately engraved on the cover of each tome. Moreover; each bejewelled book can be opened to reveal an exquisite engraving on a gemstone, all depicting a scene featuring the collection’s protagonists: birds.
Simone Jewels rings with Santa Maria aquamarines, diamonds and mother of pearl in 18k rose gold
During the creation of the first pendant, Simone spent time imagining the young Shakespeare as he searched for love and inspiration. She decorated the piece with sapphires and diamonds, as well as a three-dimensional image of a baby made of gold, who has caught a heart – a 3.57 carat African rubellite – using bait. Inside the pendant are images of a phoenix and the turtledove, to honour the eponymous poem by William Shakespeare himself.
The engraving in the second jewellery book is the nightingale, whose song inspired John Keats – the author who wrote an ode to this creature – to hope for a better future. The jewel is decorated with diamond flowers, a three-dimensional image of a nightingale covered in enamel, and a Paraíba tourmaline. The last pendant is dedicated to Shelley’s skylark, who lurks, “Like a Poet hidden. / In the light of thought.” The bird’s carefree singing is brought to life by Simone, as it sits on a branch of rubies beside 3.44 carats of mint tourmaline – conjuring memories of life’s happy moments. Broadly speaking, in Asian culture, green is associated with joy and health.
In addition to the three main pieces, the ‘Birds of Poetry’ collection includes over 150 items. Elements of these are literal embodiment of birds, for example; a cushion cut sapphire ring in the shape of a parrot, and the ‘Paradiso’ necklace with a 7.6 carat pear cut aquamarine from the Santa Maria deposit depicts a flock of birds in flight. The second line features jewellery with images of geese, where – on the front of rings for example – the image of the nightingale is partly obscured under blossoming flowers. The third visual direction of the collection is feathers, interpreted both with and without the use of gemstones.
Simone Jewels presentation
Simone has always supported the belief that building a beautiful future requires looking into the past, and as such her company’s motto is, “History is times past. Creation is the present. Inspiration is the future.” The ‘Birds of Poetry’ collection is a vivid example of what appears to be a real success formula in the motto of Simone Jewels.
WORDS
Katerina Perez With more than 12 years’ experience in the jewellery sector, Katerina Perez’s expert knowledge spans everything from retail sales and management to content creation, including brand building, jewellery writing and styling. Born and raised in St Petersburg, Katerina’s favourite hobby as a child was playing with the treasures in her grandmother's jewellery box, inspiring a lifelong love of jewellery from a very early age. She spent five years in St Petersburg University of Culture and Arts studying not journalism but business studies and languages, and her writing skills have developed as her passion for her favourite subject – jewellery – has grown. This is why her writing comes straight from the heart rather than the pages of a book. Daughter of an entrepreneur mother, Katerina exchanged her retail management job for jewellery writing in 2013 and hasn’t looked back since.
Related Articles
Designer Gifts: The Latest Men’s Jewellery for the Label Lover in Your Life
2024 has been the year that men's jewellery really got into its stride, shedding its traditional image, embracing innovation, and emerging as a bold and brilliant category in its own right.
Latest Stories
Add articles and images to your favourites. Just
Jeweller of the Month:MADLY Gems
Singaporean brand celebrates 10-year anniversary
Jewels Katerina Perez Loves
Continue Reading
Ask Katerina:Diamond Jewellery Styling Tips for Modern Dressing
Here are some of the answers I gave during the presentation to aid your jewellery dressing…
Brand Focus:Van Cleef & Arpels
Jewellery Insights straight to your inbox