Chopard: Caroline Scheufele celebrates love with her new Red Carpet 2019 collection
Every year, in honour of the Cannes Film Festival, Caroline Scheufele – the Co-President and Artistic Director of Chopard – presents a Red Carpet high jewellery collection. It has become customary for this collection to contain as many jewels as the number of years that the film festival has been running. So, in 2019, 72 unique pieces were released, with love as the inspirational theme.
Caroline Scheufele feels the energy and beauty of everything that surrounds her, and then transforms this into her jewellery creations. She seems to reinterpret what she has seen and experienced in her own way. Her 2019 Red Carpet collection celebrates love in its most diverse forms: from humans to the animal and plant world, from art history to research and innovation.
Chopard Red Carpet 2019 collection necklace with pear cut emeralds and diamonds
Glamorous, bright and innovative – these are the adjectives best suited to the 2019 Red Carpet collection, which includes luscious necklaces and chokers, long earrings and cocktail rings, brooches and watches. All of them are steeped in colour, endowed with daring shapes and, of course, enriched with elegant precious stones.
The greatest declarations of love are always accompanied by flowers, so Caroline Scheufele has developed a ring and earrings set in the form of amazingly realistic orchids. The coloured stems are made of titanium (a material which is currently in vogue) and decorated with diamonds, amethysts, sapphires and opals – the fleeting beauty of delicate flowers are thus made immortal. It was the muse and philanthropist, Petra Němcová, who wore jewellery from the collection for the first time as part of its launch at Art Basel.
Chopard Red Carpet 2019 collection necklace with pear cut cabochon emeralds, emeralds and diamonds
Petra Němcová has long been an ambassador for the brand, so it was she who presented me the new Chopard collection in Cannes and showed me an illustrated book of the jewellery. “It tells a story of a beautiful lady who is falling in love which starts with her getting flowers and a love letter from an admirer,” explains the model as she flicks through the pages. I am steadily dazzled by the sight of extravagant necklaces made with emeralds or sapphires, earrings and brooches shaped like flowers made with opals, pink diamond rings, and many other jewellery pieces that are beguilingly beautiful.
There is something for everyone in this collection: some pieces are modern, others more classical. There are also some jewels with quite an eclectic style or an oriental touch, Petra continues as she acquaints me with the collection.
Graphically, love is usually depicted with a heart. This is paid homage to in a set consisting of a necklace and earrings made with magnificent heart shaped tanzanites, Paraiba tourmalines, amethysts, and diamonds affixed in light golden circles of white gold and titanium. It took more than 500 hours of work to create just one necklace; an epitome of jewellery craftsmanship which embodies Chopard’s creativity.
Chopard Red Carpet 2019 collection choker with heart shaped tanzanites. Paraiba tourmaline and diamonds in titanium and white gold
Undoubtedly, Caroline Scheufele pays no less attention to her choice of stunningly beautiful gems. I need only mention the 111 carat emerald cut cabochon mounted on a floral style necklace, or the pink cushion and pear cut diamonds of exceptional quality that can be seen on the engagement rings.
Chopard Red Carpet 2019 collection 'Divine Necklace' open ended choker with 111ct cabochon emerald, yellow and colourless diamonds, sapphires and tsavorites
In a romantic white and pink set of necklaces and earrings, the purity of marquise, pear and brilliant cut diamonds is accompanied by the vivacity of charming pink sapphires. In Red Carpet 2019, most jewels feature two complementing colours, the rest are actually much brighter and more festive. For example, one of the bracelets is made from a striking combination of Paraiba tourmalines, tanzanite, amethysts and sapphires; the other combines the orange tone of a spessartite garnet with the green and blue hues of opals, emeralds and sapphires.
As unbelievable as it sounds, Caroline Scheufele succeeds in surpassing herself every year, offering her clients ever more sophisticated designs and labour-intensive jewellery. It can be said with confidence that all the jewels included in the this love themed collection were made with a great deal of love, and consequently the line has turned out to be no less beautiful than the very feeling which served as its inspiration.
WORDS
Katerina Perez With more than 12 years’ experience in the jewellery sector, Katerina Perez’s expert knowledge spans everything from retail sales and management to content creation, including brand building, jewellery writing and styling. Born and raised in St Petersburg, Katerina’s favourite hobby as a child was playing with the treasures in her grandmother's jewellery box, inspiring a lifelong love of jewellery from a very early age. She spent five years in St Petersburg University of Culture and Arts studying not journalism but business studies and languages, and her writing skills have developed as her passion for her favourite subject – jewellery – has grown. This is why her writing comes straight from the heart rather than the pages of a book. Daughter of an entrepreneur mother, Katerina exchanged her retail management job for jewellery writing in 2013 and hasn’t looked back since.
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